For Rory Linkletter, strength training wasn't always aligned with running. Like most elite distance runners, the focus was on mileage first, everything else second.

For years, Rory built an aerobic engine powerful enough to compete on the world stage. What he didn't fully appreciate was what was happening underneath: the connective tissue, the joint capsules, the neurological patterns that either support performance or quietly set you up for injury.

That changed when he started working with Jesse at the Robust Human Project.

Jesse's approach isn't conventional gym work. It's built around Applied Kinesiology, using neurological muscle testing to identify inefficient movement patterns before they become problems. The result is a strength program designed from the inside out: connective tissue first, then tissue acquisition, then power. The kind of framework that doesn't just make you stronger, it makes you more durable.

For Rory, the difference has been tangible. Better resilience through heavy training blocks, fewer of the nagging aches that derail preparation, and a body that can handle the demands of competing at the Olympic level without breaking down in the process.

If you're serious about running, whether you're chasing a BQ or your first marathon finish, the work you do in the gym matters more than most runners realize. Jesse is one of the best in the business at building athletes who last.